Murder by committee
How many times have we heard that? [...]
Does your marketing need salt?
Salt makes things taste better. There is a rule of [...]
The world needs more idioms
An idiom doesn’t have to be an insult. But [...]
The wisdom of Blind Freddy
There is an old maxim about talking in public. To be [...]
The fact is…
Facts are not as convincing as we might want them to [...]
Playing at being successful
Where do you think you fit on that scale? [...]
Great moments in language #1
We all talk about the importance of having an "authentic brand [...]
Does your brand have any Umami?
I really, really like the way Malcolm Gladwell tells a [...]